Stockholm Environment Institute

February 3, 2014

SEI appointed us to promote its book Valuing the Oceans. This details the latest research on, and analysis of, the most severe threats facing the marine environment, while demonstrating the huge value of the vital services that the ocean provides to humankind. We wrote a detailed summary of the book and developed and implemented a communications strategy around launch, pitching to international media via our network of press officers, to ensure that it had the desired effect of influencing the upcoming Rio+20 negotiations.

The book received extensive global coverage from leading outlets such as The Economist, Reuters, The Guardian, BBC, AFP and El Elconomista.

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